India is still in the nascent stage of internet revolution. Despite of having so many people working in the information technology sector there are very few real application users. Specially in the case of internet there are very few business enterprises who really believe in the potential of internet. Unlike USA where even local companies love to advertise on internet in India most of the time companies which are located in Metro cities dominate the internet advertisements. However, there counterparts who are from smaller cities rarely dare to test there potential on internet.
Things are changing for good and any company irrespetive of its size and infrasturctue can benefit from the potential of online advertising. Just imagine if a small firm put its ideas on a website and then advertises on some prominent website which is visited by top class venture capitalists. The capitalists click on the ad reaches the website of the small firm and decides to invest in their idea. Right now in India there are many small firms with great ideas and they can benefit enormously with this strategy.
